AFL chief executive Andrew Demetriou Source: Herald Sun
AFL boss Andrew Demetriou received $440,000 worth of bonuses last year, the league's annual report reveals.
The game's most powerful man earned $1.88m in 2012, a package which included superannuation, bonuses and an $88,000 pay rise.
He pocketed $2.2 million in 2010.
The annual report also revealed a record revenue for the 2012 season of $425m and a $6.7m profit.
About $290m was distributed among the 18 AFL clubs.
The turnaround in fortunes comes after the league leaked $24m in 2011 – most of it spent on setting up expansion clubs Greater Western Sydney and Gold Coast.
The AFL Grand Final was the most-watched sporting event in Australia last year with an average audience of 4.08 million people.
While total attendances fell from 7.48m people in 2011 to 7.37m last year, memberships soared for the 12th consecutive year with 707,621 people (up from 650,373) signing up with clubs.
AFL Commission chairman Mike Fitzpatrick attributed a fall in attendances to the league's expansion in western Sydney and Gold Coast.
The league's executive arm, made up of eight members, earned $4.5m in salaries and bonuses.
Demetriou told the Australian Financial Review club finances were improving while the league would buy Etihad Stadium if the price was right.
He said the outlook remained bright despite recent scandals including salary cap breaches in Adelaide and the Essendon supplements investigation.
"It's fair enough for the public to be questioning some of the things going on, including the ethics and integrity of the clubs and the league," he said.
"There is no doubt the clubs have to understand there should be no cutting corners and no win-at-all-costs mentality and no doing anything that jeopardises the pureness of the sport."
League bosses will meet with club chiefs on Wednesday to nut out ways of bridging the gap between the rich and poorer clubs.
"There's no doubt procuring the stadium earlier would provide a financial boost to all of our clubs," Demetriou said.
"We have looked at it but are not in any serious dialogue at the moment. We are not in a position to meet the expectations of the [vendors] at the moment."
Demetriou said two Melbourne clubs inquired about exiting from their pokies contracts.
North Melbourne remains the only AFL club without poker machines bolstering its bottom line.
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